Instinctively, people feel before they think. It’s my job to understand the underlying motivators and behaviors that control response, then lead a multidisciplinary team to craft experiences that inspire a brand’s desired reaction while remaining neutral to channel, medium or technology.

I’ve spent my career designing interactive experiences and ensuring the consistent delivery of beautiful, purposeful, and highly functional design across an ever-expanding range of mediums and platforms within the health-care, pharmaceutical and the consumer product spaces allowing customers to interact with brands in a deeper, more engaging way.

My diverse base of experience ranges from ideation, brand navigation and strategic planning to visual design systems, product UI, interactive learning, online communities, touch-based installations and data visualization across the unique challenges of both national and international audiences.

I’ve stewarded teams and projects both large and small, and I am continually motivated by the possibilities that design, and design thinking, offer to generate new ideas and solutions. I am driven to make things better, simpler, more relevant and more enjoyable for people to experience.

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